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Factsheet: Bosch in Mexico

Agnes Mazzei

Agnes Mazzei >

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Important location for the global network of the Bosch Group

  • Bosch has been active in Mexico since more than 60 years (1955) in Mexico. Today, it is present with all of its four business sectors.
  • At ten locations (Aguascalientes, Guadalajara, Hermosillo, Juarez, Mexicali, Mexico City, Querétaro, San Luis Potosí, Tepotzotlán, Toluca), Bosch employs 16,000 associates in Mexico – more than double than in the beginning of the decade.
  • In 2017, business developed well as Bosch generated sales of 1.2 million euros (1.3 billion US-Dollars).
  • Mexico is an attractive market already today and remains an important location in the Bosch Group’s global manufacturing and research network.
  • In Mexico, Bosch is developing and manufacturing both, for the local market as well as the Americas region. The company produces for example hydraulic systems, power tools, security systems as well as mobility solutions such as steering systems and driver assistance systems like ABS and ESP.
  • As a leading user of Industry 4.0 Bosch is also using connected solutions at its Mexican manufacturing plants to increase efficiency, e.g. Juarez and Toluca. The company also offers a wide spectrum of solutions in the areas of drive and automation technology as well as sensors and software for the Mexican manufacturing industry.
  • Mexico is also becoming an increasingly important development location for the Bosch Group. In 2014, the company opened its first software engineering center for the Americas in the Mexican city of Guadalajara.
  • Bosch’s focuses on a strong localization strategy in Mexico: this includes local engineering, manufacturing as well as a high share of local supply.

Dual education at Bosch in Mexico

  • The dual education system has a long tradition at Bosch: Robert Bosch set up the first occupational training department at his company in 1913. Today, the supplier of technology and services is training some 7,300 apprentices in more than 30 countries – with nearly 2,500 of these apprentices based outside Germany.
  • Vocational competence development is part of the localization strategy of the Bosch Group.
  • In Mexico, too, the demand for qualified professionals is high. More than 150 apprentices are currently being trained at three Technical Training Centers (Centro de Capacitación Técnica) at Bosch in San Luis Potosí, Toluca and Juarez.
  • The training center in San Luis Potosí opened in 2001 and celebrated its 15th anniversary in 2016. This made Bosch the first - and for a long time the only – company to offer dual training in Mexico. Meanwhile, the model is also used by other companies and is now officially recognized by the Mexican government. Based on the dual system, the center, in collaboration with the San Luis Potosí University of Technology (Universidad Tecnológica de SLP), offers a three-year training in mechatronics with a focus on flexible manufacturing. In addition to technology, subjects such as corporate governance, communication, teamwork, the Bosch Production System (BPS) and quality standards are part of the curriculum.
  • Connected manufacturing requires new skills among skilled workers and trainees. The current dual training program therefore also includes topics in the fields of automation, robotics, IoT and Industry 4.0 in Mexico.
  • Both training and exam requirements comply with the German standard. The training centers are IHK / AHK certified.
  • Since autumn 2017, Bosch also offers apprenticeships for industrial business management for the first time.

Market with potential

  • With more than 120 million inhabitants, Mexico is an attractive market.
  • Mexico is the 15th largest economy in the world and has a similar importance in international trade.
  • Mexiko is the country with the most free trade agreements worldwide.
  • In 2016, Mexico was the world's eighth largest market for machinery and equipment with a volume of more than 27 billion euros.
  • Mexico is the seventh largest car manufacturer and the fourth largest exporting nation in the global automotive industry.In view of the country’s current health profile, this market offers increasing potential. Furthermore, Mexico’s food processing industry is the tenth largest worldwide.

About Bosch

The Bosch Group is a leading global supplier of technology and services. It employs roughly 400,000 associates worldwide (as of December 31, 2019). The company generated sales of 77.7 billion euros in 2019. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiary and regional companies in 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. The basis for the company’s future growth is its innovative strength. Bosch employs some 72,600 associates in research and development at 126 locations across the globe, as well as roughly 30,000 software engineers.

The company was set up in Stuttgart in 1886 by Robert Bosch (1861–1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant upfront investments in the safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Additional information is available online at www.bosch.com, www.iot.bosch.com, www.bosch-press.com, www.twitter.com/BoschPresse.

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