Press release #Mobility

Bosch BASF Smart Farming and AGCO announce joint development and commercialization of smart spraying capabilities

  • Integration of Smart Spraying Solution with Fendt Rogator sprayers
  • Optimal herbicide savings without compromising weed control
  • Technology will be available in the Americas and Europe in 2024
Cornelia Dürr

Cornelia Dürr >


Cologne, Germany/Duluth, United States of America – Bosch BASF Smart Farming announced today that together with AGCO Corporation it will integrate and commercialize Smart Spraying technology on Fendt Rogator sprayers, and jointly develop additional, new features.

In May 2021, the companies started the first trials of Bosch BASF Smart Farming’s innovative Smart Spraying Solution, which delivers optimal herbicide savings without compromising weed control and enables targeted spraying during day and nighttime conditions. In addition to targeted spraying, the system delivers integrated digital tools to turn the application data into actionable insights and improve yields and efficiency for farmers. Herbicide savings are delivered through sophisticated sensors, automated sensitivity thresholds, access to Bosch BASF Smart Farming’s weed identification technology, and the Fendt Rogator’s robust application platform. AGCO will offer the system in the Americas and Europe starting in 2024.

Farmers will also be able to benefit from customized agronomic recommendations and reliable documentation within the same solution. The unique weed management system will offer an end-to-end user experience through AGCO on-board and off-board controls and Bosch BASF Smart Farming’s integrated digital platform from xarvio® Digital Farming Solutions, with full availability and insights into the data gathered during the application. Supported crops currently include corn, soy, cotton, canola, sunflower, sugarbeet, with capabilities for more crops such as small grains being added over time.

“What makes our system unique is the combination of superior precision, digital tools, and the best agronomic expertise. With a 24/7 application capability, we create exceptional green-on-green and green-on-brown performance in the market. This type of precision agronomics offering is a breakthrough to support farmers with less impact and higher yields,” said Matt Leininger, Bosch BASF Smart Farming, North America.

“The progress we have made with Bosch BASF Smart Farming in developing a sustainable solution that maintains productivity while improving profitability, delivering clean fields with maximum savings, is an excellent example of AGCO’s farmer focus,” said Seth Crawford, Precision Ag & Digital SVP & GM, AGCO. “We look forward to our further collaboration with Bosch BASF Smart Farming as we work together to bring this solution to farmers and custom applicators around the world.”

Contact persons for press inquiries:

Bosch Engineering GmbH

Cornelia Dürr

phone: +49 7062 911-1986


xarvio Digital Farming Solutions

Nathan Quigley

phone: +49 151 55193566


Mobility is the largest Bosch Group business sector. According to preliminary figures, it generated sales of 56.3 billion euros in 2023, and thus contributed almost 60 percent of total sales. This makes the Bosch Group one of the leading automotive suppliers. The Mobility business sector pursues a vision of mobility that is safe, sustainable, and exciting. For its customers, the outcome is integrated mobility solutions. The business sector’s main areas of activity are injection technology and powertrain peripherals for internal-combustion engines, diverse solutions for powertrain electrification, vehicle safety systems, driver-assistance and automated functions, technology for user-friendly infotainment as well as vehicle-to-vehicle and vehicle-to-infrastructure communication, repair-shop concepts, and technology and services for the automotive aftermarket. Bosch is synonymous with important automotive innovations, such as electronic engine management, the ESP anti-skid system, and common-rail diesel technology.

The Bosch Group is a leading global supplier of technology and services. It employs roughly 428,000 associates worldwide (as of December 31, 2023). According to preliminary figures, the company generated sales of 91.6 billion euros in 2023. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. The basis for the company’s future growth is its innovative strength. At 136 locations across the globe, Bosch employs some 90,000 associates in research and development, of which roughly 48,000 are software engineers.

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