Press-Feature #Artificial Intelligence

Bosch AI future compass 2020

Dr. Michael Bolle - Bosch AI Future Compass 2020

What does Germany think about the key technology of tomorrow?

Joern Ebberg

Joern Ebberg >



Artificial intelligence (AI) is a key technology for Germany and Europe. It is set to develop into one of the main drivers of our economy and of our prosperity. Unlike at the established major IT providers from the United States or China, for example, the opportunities in Germany and Europe lie not in imitating human behavior with the help of AI, but instead in using AI to optimize interaction between machines and the world of objects. AI allows machines to understand their spatial and functional environments differently than before – and correspondingly lets them respond better. The possibilities include using AI to manufacture physical products and to optimize the way they work.

The European approach to AI is closely related to the internet of things. Companies such as Bosch are looking to use industrial AI to make everyday life safer and more convenient for all of us, improve technologies, and relieve the burden on people, not change them. Bosch AI makes driving even safer, industrial production even more reliable, the energy management of buildings even more efficient, and homes even cozier.

The Bosch AI Future Compass delivers proof for the very first time that support of AI, especially industrial AI, is high in Germany. However, we also see that there are still many reservations about AI, some of them strong. This skepticism cannot be merely discounted as unreasonable by drawing parallels to the dystopian visions presented in movies. Like all technologies, AI has the potential to be misused. It is for that very reason that we need to understand at all times exactly how AI works and to place limits on its use. To do so, it is also necessary to discuss its benefits and drawbacks – publicly and on a sound factual basis.
Above all, we, the providers and users of AI, need to build trust by voicing our commitment to clear ethical red lines. In its AI code of ethics, Bosch committed in early 2020 to making sure that Bosch AI is safe, robust, and explainable – and that humans must retain control over all AI-based decisions. We see the fact that 85 percent of Germans agree as clear confirmation of our strategy.

The Bosch AI Future Compass is designed to inspire people to intensively consider and discuss the impact of AI on our society. Now is the time to set the course for our technological future in Germany and Europe. To do so, we need to agree on the direction. I look forward to a lively discussion.

To the brochure: Bosch AI Future Compass 2020

About Bosch

The Bosch Group is a leading global supplier of technology and services. It employs roughly 421,000 associates worldwide (as of December 31, 2022). The company generated sales of 88.2 billion euros in 2022. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. With its more than 400 locations worldwide, the Bosch Group has been carbon neutral since the first quarter of 2020. The basis for the company’s future growth is its innovative strength. At 136 locations across the globe, Bosch employs some 85,500 associates in research and development, of which nearly 44,000 are software engineers.

The company was set up in Stuttgart in 1886 by Robert Bosch (1861–1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant upfront investments in the safeguarding of its future. Ninety-four percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The remaining shares are held by Robert Bosch GmbH and by a corporation owned by the Bosch family. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust.

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