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Bosch Media Service contains press releases, press photos, videos and other materials which aim to support reporting about the Bosch Group.

“You try to focus on the road, ...”

“...but sometimes it’s almost impossible,” says Markus Linde from Sweden. He drives children to school every day on the country roads around the small village of Nykil. Sensors and the Bosch ESP have saved the day more than once.
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Taking stock: the fifteenth anniversary of a successful concept Bosch retirees contribute 50,000 days of work each year

  • Pioneering work: Bosch introduced its senior expert concept in 1999
  • Life experience and professional expertise are held in high regard
  • Director of industrial relations Kübel: “Senior experts make important contributions”
  • Retired associates contribute more than 40,000 years of expertise
Stuttgart – At Bosch, demand for company retirees is growing around the world. In 2013, senior experts worked some 50,000 days, about twice as many as five years ago. Specialists including technicians, engineers, management accountants, and logistics experts were in especially high demand. Fifteen years ago, Bosch established Bosch Management Support GmbH (BMS), a subsidiary that offers the services of former associates for project work and consulting tasks of limited duration. The aim was to hold on to decades of Bosch expertise, all the while passing knowledge on to younger associates. The global provider of technology and services currently counts 1,600 retirees in its pool of experts. Over the course of their careers at Bosch, they acquired more than 40,000 years’ worth of know-how. In 1999, the senior expert concept was the only one of its kind in Germany. Since then, it has served as a model for many other companies and organizations.

Mixed-age teams: better results
“What launched with 30 associates in 1999 has developed into a global success story for Bosch,” says Christoph Kübel, member of the Bosch board of management and director of industrial relations at Robert Bosch GmbH, on the anniversary of the subsidiary’s establishment. “Our senior experts make important contributions. Thanks to their decades of expertise, they can help find solutions, provide new ideas, and enhance our innovative strength.” Moreover, mixed-age teams make cross-generational learning easier, says Kübel.

Senior experts provide professional consulting services
The senior experts are called upon in instances where professional advice is required on short notice. For instance, help may be needed to start up a new production line in another country, or to carry out quality assurance activities at a plant. “Knowing that my life experience and professional expertise are valued is a great source of motivation,” says Siegmund Kaiser, a 67-year-old Bosch senior expert for hydraulics. “I find solving technical challenges exciting, and I am pleased to be keeping abreast of technical developments.” BMS experts work on projects of limited duration and receive an honorarium that is based on their past salaries. They work in a number of areas, including development, production, purchasing, finance, marketing, and sales.

Excellent problem-solving skills, high customer satisfaction
In 2013, senior experts worked on 1,027 consulting projects around the world, which added up to a total of 49,556 working days. The rising demand for senior experts is attributable to their strong ability to find solutions. Without career goals and free of financial interests, they can quickly tackle the challenges at hand. “I can apply my expertise directly, I can draw on my Bosch network, and colleagues accept me as an associate and their equal,” says 65-year-old Ursula Glatz, who most recently worked as a senior expert for quality management. “If I am not interested in the contents of a project, I sometimes decline a request. After all, I want to deliver convincing results. I am not looking for a way to fill my free time.” As a result of this determination, senior experts’ customers are generally very satisfied, giving them ratings of 93 out of 100 possible points on average.

Senior experts working around the world
While demographic developments in Germany have led to a shortage of specialists in many places across the country, the senior expert concept reflects Bosch’s global diversity strategy. “Mixed-age teams are often better equipped to meet a range of customer needs,” says Dr. Georg Hanen, managing director of Bosch Management Support GmbH. “Many senior experts have more than 40 years of Bosch experience under their belts. For this reason, demand for their services is growing in other countries as well. Besides its offices in Germany, BMS also has a presence in Denham, U.K.; Broadview, U.S.; Saitama, Japan; and Campinas, Brazil. Most recently, Bosch opened a BMS office in Bangalore. Hanen predicts that the senior expert model will have a successful future. “Today, every second senior expert is commissioned for a follow-up project, and the numbers continue to increase.”

Internet:
Bosch as an employer: http://bit.ly/1kuDdrM
Diversity at Bosch: http://bit.ly/1oMHOmK

Video:
Bosch’s senior experts at work: Ernst Gründler
http://youtu.be/lQYbAcm-zjc

Background information:
Senior experts at Bosch – Five questions for Robert Hanser
http://bit.ly/1mUKYbE
Diversity management at Bosch – Five questions for Heidi Stock
http://bit.ly/SSDxoR
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  • July 21, 2014
  • Press releases
  • HR and CSR issues
  • Images: 10

Gasoline or diesel? A Bosch info chart helps drivers reach the best decision



Rule of thumb: The generally accepted rule is that diesel is worthwhile for people who drive a lot, and that anyone else should choose a gasoline-driven car. After all, a diesel-powered car consumes up to 25 percent less fuel, but gasoline-powered cars are often cheaper in terms of purchase price, insurance, and running costs. In Germany, depending on the model, a diesel-powered car will be worth the extra investment if annual mileage exceeds 15,000 kilometers.

Both powertrains have their strengths: When deciding which powertrain to choose, however, drivers should consider more than just annual mileage: “Both powertrains have their strengths in different vehicle classes. A modern gasoline powertrain makes even affordable compact cars efficient, while an advanced diesel powertrain can keep consumption low and driving enjoyment high in a big station wagon,” says Dr. Rolf Bulander, member of the board of management of Robert Bosch GmbH. There are similar advantages in other segments as well: while the responsiveness of modern gasoline powertrains makes them stand out in thoroughbred sports cars, the strong torque of the diesel powertrain is best for large SUVs.

Info chart: Bosch has put together a compact chart outlining the information drivers need to make the right choice. The advantages of the two powertrains are compared, and those who are uncertain can decide whether their individual driving profile is best suited to the diesel or gasoline variant. In addition, the info chart provides insights into the German car market, and shows the best-selling gasoline and diesel models.
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  • July 21, 2014
  • Press releases
  • Automotive technology
  • Images: 3

European Research Project OpEneR presents its findings Solutions for improved mileage of fully electric vehicles

  • Collaborative research project to increase efficiency of electric and hybrid vehicles
  • Eco-routing opens energy saving potential of up to 30 percent
  • Optimized driving strategies reduce energy consumption up to 36 percent
  • Project co-funded by the European Commission
At its final review in Vigo, Spain, on July 17 and 18, 2014, the European research project OpEneR presented collaboratively developed driving strategies and driver assistance systems that will significantly improve the efficiency and safety of both electric and hybrid vehicles in the future. This greater efficiency will help unlock the market for fully electric and hybrid vehicles: by increasing driving range without enlarging the battery. Engineers and researchers have worked to improve the electrical powertrain, the regenerative braking system, the navigation system, and the surround sensors, as well as on functions that connect these elements with each other. The two fully operational electric vehicles they have built have already demonstrated an impressive potential for making driving in real conditions more economical.

OpEneR, which stands for “optimal energy consumption and recovery based on a system network,” was launched in May 2011. The project partners are the Austrian powertrain development company AVL List GmbH, the Spanish research institute Centro Tecnológico de Automoción de Galicia (CTAG), the German research institute Forschungszentrum Informatik Karlsruhe (FZI), the second largest carmaker in Europe PSA Peugeot Citroën, and the German companies Robert Bosch GmbH and Robert Bosch Car Multimedia GmbH. The project is a European research project under the Seventh Framework Program, co-funded by the European Commission – Directorate Communications Networks, Content and Technology. The total budget was 7.74 million euros, 4.4 million euros of this sum in the form of subsidies. The project was led by Bosch.

One task was the development of “eco routing”. This considers the specific needs of an electric vehicle when calculating the best route. The navigation system now continuously factors in the car's real energy consumption behavior. Test drives demonstrated energy consumption savings of up to 30 percent in return for a longer travel time of just 14 percent. Shortcuts in inner-city traffic proved to be a particularly effective way of increasing efficiency.

Various solutions increase driving efficiency
It has long been widely accepted that a proactive driving style is the most effective way to reduce fuel consumption. The behavior of the ACC adaptive cruise control has therefore been especially adapted to an economical driving style. Additionally, enhanced map data also includes information on inclines, declines, and speed limits, while car-to-infrastructure communication provides information about traffic lights. These data create an electronic horizon that can be used to further optimize both the ACC function and the coasting function. This feature tells drivers when to lift the accelerator pedal as they approach city boundaries or speed limits. The transmission then switches to idle, making the most of the car's momentum.

An intuitive HMI concept and an attractive cockpit based on a freely programmable TFT display also have been designed to make all the relevant information easy to read. In addition, the enhanced map data makes the calculation of the remaining mileage significantly more accurate and transparent to the driver.

A further major task was to find the ideal interaction between the electrical powertrain and the regenerative braking system. For the best possible recuperation, engineers equipped the two Peugeot 3008 e-4WD demo cars with the Bosch iBooster, an electromechanical brake booster, and an ESP® brake control system specifically adapted for electric vehicles. The powertrain concept comprises two electric motors – one per axle – that can both drive as well as recuperate. On that technical basis, the partners have developed innovative recuperation strategies, including a regenerative brake force distribution between front and rear, optimizing recuperation rates as well as vehicle stability.

To support the development process, the team used advanced co-simulation techniques, including realistic vehicle and environment interaction. A seamless approach was employed to enable fast migration of the developed functions and their simulated test cases for further development and validation on the AVL InMotion™ powertrain testbed.

As these features were incorporated into the two prototypes, numerous test drives were performed. To evaluate the efficiency gain, the simulation tools and testbeds developed by AVL, Bosch, and FZI were used, as well as the private test tracks belonging to Bosch and CTAG, and CTAG's intelligent public road corridor. In comparison to a typical sporty driver, the operation strategies finally resulted in a reduced energy consumption of 27 to 36 percent, with an increase in travel time of between 8 to 21 percent – depending on the driver's willingness to follow the recommendations. Approximately 5 percentage points of the energy consumption reduction are due to intelligent torque distribution between the front and rear electric motors, which has no influence on travel time at all.

Media contacts:
Robert Bosch GmbH: Stephan Kraus
Phone: +49 711 811 6286, E-mail: stephan.kraus@de.bosch.com

PSA Peugeot Citroën: Caroline Brugier-Corbière
Phone: +33 140 66 5854, E-mail: caroline.brugier-corbiere@mpsa.com

AVL List GmbH: Dr. Stephen Jones
Phone: +43 316 787 4484, E-mail: stephen.jones@avl.com

Centro Tecnológico de Automoción de Galicia: Chantal Millet
Phone: +34 986 900 300, E-mail: chantal.millet@ctag.com

Forschungszentrum Informatik Karlsruhe: Johanna Barsch
Phone: +49 721 9654 904, E-mail: haes@fzi.de

About AVL:
AVL is the world's largest independent company for the development of powertrain systems with internal combustion engines as well as instrumentation and test systems. AVL is acting in the following scopes of business. Development of Powertrain Systems - AVL develops and improves all kinds of powertrain systems and is a competent partner to the engine and automotive industry. Simulation - In addition AVL develops and markets the simulation methods which are necessary for the development work. Engine Instrumentation and Test Systems - The products of this business area comprise all the instruments and systems required for engine and vehicle testing.
For more information, please visit https://www.avl.com/home.

About Bosch:
Automotive Technology is the largest Bosch Group business sector. In 2013, its sales came to 30.6 billion euros, or 66 percent of total group sales. This makes the Bosch Group one of the leading automotive suppliers (NB: Due to a change in accounting policies, the 2013 figures can only be compared to a limited extent with the 2012 figures). Automotive Technology largely operates in the following areas: injection technology for internal-combustion engines, alternative powertrain concepts, efficient and networked powertrain peripherals, systems for active and passive driving safety, assistance and comfort functions, technology for user-friendly infotainment as well as car-to-car and Car2X communication, and concepts, technology, and service for the automotive aftermarket.
For more information, please visit www.bosch.com.

About CTAG:
CTAG, Centro Tecnológico de Automoción de Galicia, provides research, development and innovation to the automotive and the transport sector in general. Its 350 professionals work on different areas of the automotive cycle such as concept definition, product development, process analysis and physical validation, being able to cover different project stages, from applied research to product life.
In February 2014, CTAG inaugurated new facilities devoted to Electronics and Intelligent Transport Systems including test tracks. More than 150 specialists work nowadays on new intelligent driving technologies which aim to meet current and future needs of the automotive sector. They provide advanced skills in ADAS systems and vehicle automation, connectivity, electromobility and interior comfort, HMI, hardware and software development and validation of electronic systems.
For more information, please visit www.ctag.com.

About FZI:
Applied research in information technology with reliable knowledge and technology transfer is the core business and competence of the FZI Research Center for Information Technology at the Karlsruhe Institute of Technology. Its task is to provide businesses and public institutions with the latest research findings in information technology. It also qualifies young scientists for their career in university or business as well as self-employment. Led by professors from different faculties, research teams at FZI interdisciplinarily develop and prototype concepts, software, hardware and system solutions for their clients. As an independent and non-profit research institution, FZI works for companies and public institutions regardless of company size: from small businesses to large corporations, from local public administrations to the European Union. The FZI House of Living Labs offers a unique research environment for applied research.
For more information, please visit www.fzi.de.

About PSA Peugeot Citroën:
With its three world-renowned brands, Peugeot, Citroën and DS, PSA Peugeot Citroën sold 2.8 million vehicles worldwide in 2013, of which 42% outside Europe. The second largest carmaker in Europe, PSA Peugeot Citroën recorded sales and revenue of €54 billion in 2013. The Group is the European leader in low-carbon vehicles, with average emissions of 115.9 grams of CO2 per km in 2013. PSA Peugeot Citroën has sales operations in 160 countries. It is also involved in financing activities (Banque PSA Finance) and automotive equipment (Faurecia).
For more information, please visit www.psa-peugeot-citroen.com.

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  • July 17, 2014
  • Press releases
  • Automotive technology
  • Images: 5

Megawatt project near the North Sea Braderup energy storage facility comes on stream Hybrid battery for flexible wind power management

  • Launch of megawatt hybrid battery
  • Wind power better integrated into power grid
  • Compound battery comprising lithium-ion and vanadium redox flow components
How to use wind power even when there is no wind: whenever the power grid is overloaded, a giant battery stores wind energy and feeds it into the grid later. This reduces the need for new grids, which have frequently been a source of conflict.

Stuttgart/Braderup – Because wind is by nature intermittent, integrating wind power into power supplies is a challenge. From now on, one of Europe’s largest hybrid batteries will store the electricity generated at a community wind farm in the northern German municipality of Braderup and feed it back into the power grid as needed. Bosch and the community wind farm run by BWP Braderup-Tinningstedt GmbH & Co. KG together brought the stationary energy storage facility on stream on July 11, 2014.

Bosch designed and built the hybrid system, which has a total capacity of 3 megawatt hours (MWh). Comprising a 2 MWh lithium-ion storage unit and a 1 MWh vanadium redox flow battery, the energy storage plant operates with electronic controls and software specially developed by Bosch.

Speaking at the launch, Dr. Stefan Hartung, a member of the board of management of Robert Bosch GmbH, said: “This energy storage facility allows the supply of wind power to continue even when the wind stops blowing, and as such is an important building block on the way to a sustainable and viable energy system.”

Via an underground cable some 10 kilometers long, the hybrid storage facility is connected to the power grid run by Schleswig-Holstein Netz AG. Whenever the power grid on Germany’s windy North Sea coast is unable to absorb any more electricity from the wind turbines, the batteries step in and store the electricity ready for it to be released later, when the wind has dropped. There is therefore no need to shut down the wind farm or turn its turbines out of the wind when the grid is overloaded. What’s more, there is less need for new power grids.

A week’s worth of electricity for 40 homes
The double battery can store energy over the short and long term. “This system gives us the freedom to balance out the short-term fluctuations in output that are part and parcel of wind power generation,” said Jan Martin Hansen, managing partner of the community wind farm run by BWP Braderup-Tinningstedt GmbH & Co. KG. Depending on the strength of the wind and the battery’s state of charge, the control unit developed by Bosch distributes the power generated by the turbines to the most suitable battery type. With its overall peak power output of 2,325 kilowatts, the Braderup hybrid battery is capable of storing enough power to cover the electricity needs of 40 single-family homes for a week.

Working together for stable power grids
While the 200 private investors in the community wind farm financed its six 3.3 megawatt wind turbines, the hybrid storage facility is financed and operated by the joint venture Energiespeicher Nord GmbH & Co. KG. Bosch developed the battery control technology. Besides the batteries and control electronics, Bosch is also responsible for system integration and for testing different operating variants in Braderup. These include not only using part of the stored power for the wind farm’s own consumption and to stabilize power grids, but also marketing the power in the frequency regulation market and trading on the electricity exchange. The 200 investors and Bosch are the sole source of finance for the project. It is neither state-subsidized, nor does it receive any tax subsidies.

Contact:
Johannes Kostka
phone: +49 711 3653-1529
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  • July 11, 2014
  • Press releases
  • Energy and Building Technology
  • Images: 5

Cheaper, lighter, more efficient Bosch improves the mechanical vacuum pump down to the smallest detail

  • The price and reliability of a mechanical pump combined with the efficiency of an electric one
  • “We revisited an established product and refined it down to the smallest detail”
  • Modular construction makes it possible to tailor the pump to modern gasoline and diesel engines
With its EVOII mechanical vacuum pump, Bosch has shown that conventional components still have considerable development potential. The company has made the economical mechanical pump lighter and much more efficient, putting it on a par with supposedly more efficient yet far more expensive electric vacuum pumps. The Bosch EVOII offers the best value for money on the market and reliably provides the vacuum for the brake booster. Costing up to 75 percent less than comparable electric pumps, this new generation is the ideal solution for modern gasoline and diesel engines. With CO2 emissions of less than 0.4 grams per kilometer, this pump performs just as well as its electric competitors. In addition, the extremely robust unit is contained within the engine compartment, so the driver hears nothing.

To realize this achievement, Bosch took its tried-and-tested pump, of which it has manufactured 45 million units to date, and revised it from the ground up. This new generation is 300 grams lighter than other mechanical vacuum pumps, and more than a kilogram lighter than electric ones. The difference is the thermoplastic rotor: its stable blades can create the necessary vacuum, while overall the unit weighs very little.

The functional principle of the mechanical vacuum pump has been firmly established for diesel engines for a long time. In recent years, there has also been a growing need for vacuum in modern gasoline engines due to the spread of gasoline direct injection, which in combination with engine downsizing reduces fuel consumption by up to 15 percent. As of 2013, some 40 percent of all new cars in Europe had direct fuel injection. Modern direct fuel injection systems need an additional pump, since the vacuum can no longer be controlled by the throttle valve.

The EVOII vacuum pump shows that even as Bosch works on large-scale trends, the company also places value on improving individual components. “With the EVOII, we reexamined an established product and refined every detail,” says Alessandro Fauda, head of development for the mechanical vacuum pump. As a consequence, the product is designed in such a way that it provides the necessary amount of vacuum while still creating the least amount of friction of any product on the market. The efficient design of housing and rotating elements is the result of intensive simulations and calculations. By changing certain parameters, Bosch is able to find the best solution for every engine application.

Another feature of the new generation of vacuum pumps is that they can be tailored to each customer and engine application. Depending on customer requirements, the Bosch vacuum pump can be driven by the crank- or camshaft, a gear or a chain. It can also be integrated with an oil or a fuel pump.
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  • July 08, 2014
  • Press releases
  • Automotive technology
  • Images: 1

New smartphone app from Bosch: myDriveAssist reads traffic signs Info on speed limits and no-passing zones

  • Crowd-sourcing delivers the latest data
  • Smartphone camera reads traffic signs on the “drive by”
  • Technological prerequisites for highly automated driving functions
  • Get myDriveAssist free from the App Store or Google Play Store
The myDriveAssist app recently developed by Bosch engineers is able to read traffic signs as well as to record and process other information for new vehicle functions. The data is collected by smartphones on the road, then analyzed by a central server and made available once again to the vehicle applications.

Bosch app warns drivers not to speed
The Bosch app available free of charge in the App Store and Google Play Store uses the camera integrated in the smartphone to read traffic signs. With its help, the program recognizes traffic signs as it is “driving by” and identifies speed limits, cancellation signs and no-passing zones. In addition, the myDriveAssist app warns the driver visually and acoustically not to exceed the speed limit.

The traffic signs recognized can also be used to update the digital map stored on a central server: the traffic sign the camera identifies and its position as determined by the GPS receiver are reported anonymously to the central server. You could say that the camera “observes” the surroundings “through the eyes of the cars.”

A maze of signs
The information on the surroundings that users gather can be very quickly integrated into the digital map. The speed limits can then be automatically shared with and made available to other road users. This means that drivers are no longer dependent on local traffic signs alone; they can reap the benefits of the latest information available across the entire country. The smartphone myDriveAssist app now helps you to make your way through the traffic-sign jungle and increases traffic safety.
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  • July 07, 2014
  • Press releases
  • Automotive technology
  • Images: 1

Application process begins for training year 2015 Bosch seeks more than 1,300 apprentices in Germany

  • Occupational training commitment as high as previous year
  • Director of industrial relations Kübel: “Young specialized talent ensures we remain diverse”
  • High demand for mechatronics engineers and industrial mechanics
Stuttgart – Starting immediately, school students from across Germany can apply for all of Bosch’s new positions for apprentices and university students. The supplier of technology and services plans to fill 1,340 education and training spots in Germany for 2015. Bosch offers young people career opportunities in more than 30 professions in the technical, commercial, and IT sectors. These include, for example, the classic metalworking and electrical engineering professions, as well as training in areas such as mechatronics, microtechnology, and IT. The company is also offering 300 dual study positions in technical and commercial areas. More than 100,000 young people worldwide have completed apprenticeships at Bosch. In Germany, one in four Bosch apprentices is female. Interested school students can find out more information and apply online at: www.bosch.de/ausbildung.

Apprenticeships ensure future supply of new recruits
“Especially in this time of demographic change, we need talented new recruits in Germany to ensure that we can continue to develop technology to improve many people’s quality of life,” says Christoph Kübel, member of the board of management and director of industrial relations at Robert Bosch GmbH, about the start of the application process. “People who complete their training at Bosch bring lots of impetus and ideas with them, and these contribute greatly to the company’s success.” Kübel adds that age diversity is a significant driver of Bosch’s innovative strength.

Invented for life – mechatronic engineering high on the list
The need for apprentices will remain high in the coming year. Mechatronic engineering, which combines mechanics and electrical engineering knowledge, is especially in demand, as these skills are increasingly important in production. “Bosch is particularly keen to attract applications from women because mixed-gender teams are more successful,” stresses Siegfried Czock, who is responsible for occupational and vocational training for Bosch in Germany. “Already, the share of women in each apprentice year has reached 23 percent, and in technical areas, it’s at 16 percent.”

Apprenticeship tradition with high standards
Bosch has a long tradition of providing vocational training. More than 100 years ago, on April 1, 1913, Robert Bosch set up the company’s first occupational training department to ensure consistent quality standards. Bosch apprentices today regularly receive great recognition for the quality of their qualifications. In April 2014, Christoph Linz and Christoph Lieberth won the “Jugend forscht” regional competition in Bavaria in the category Working World. “I learned a lot during my apprenticeship at Bosch that I could apply to my Jugend forscht project,” explains 18-year-old Christoph Lieberth, a future industrial mechanic in his second year of training at the Bosch plant in Bamberg, Germany. Problem-solving and social skills are acquired early on by Bosch apprentices. “They have the opportunity to run a company of their own, which we refer to as a “junior company.” They can also get involved in social projects associated with the education initiative Wissensfabrik or as part of a social week,” Czock says.

Connected world – connected learning
Another important element of vocational training is intercultural competence. Bosch has run an international apprentice exchange program for more than 50 years. In each trainee year group, 20 percent are offered the chance to see how work is done in other countries and to gather experience of foreign cultures. Another option is for apprentices to spend some time accruing practical experience at a Bosch location in Germany. “Our goal is to promote independence, self-reliance, and the ability to work as part of a team,” says Czock. “At the same time, this is the first chance for many apprentices to extend their network across several locations.”

Internet (German):
Bosch as an employer: www.bosch-career.de
Technical apprenticeships at Bosch: http://bit.ly/1krpHWd
Technical and commercial training at Bosch: http://bit.ly/1lpEUYe
Combining theory and practice at Bosch: http://bit.ly/NDwldU
School-age student internships at Bosch: http://bit.ly/1pEX34L
Apprenticeships at Bosch: http://bit.ly/NN1k7t
The “Jugend forscht” competition for young researchers at Bosch: http://bit.ly/NN0Uhd
Bosch apprenticeships on Facebook: www.facebook.com/BoschSchueler

Video (German):
Apprenticeships at Bosch: http://youtu.be/Lw21MHTTM0w
Applying online for apprenticeships and education spots at Bosch: http://youtu.be/aCailc7zGO8
Electrical engineering apprenticeships for automation technology at Bosch: http://youtu.be/s5b4JvcVYxk
Industrial mechanic apprenticeships at Bosch: http://youtu.be/rNafk8Y_GVg
Mechanical engineering dual study program at Bosch: http://youtu.be/kgK8jESUoWU
Pipe caterpillar project at “Jugend forscht” competition in Baden-Württemberg 2014: http://bit.ly/1j6hsZl
Rescue snap project at “Jugend forscht” competition in Baden-Württemberg 2014: http://bit.ly/1j7YFOZ

Background information:
Connected learning at its best – Training at Bosch in Germany: http://bit.ly/1myHaHJ
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  • July 01, 2014
  • Press releases
  • HR and CSR issues
  • Images: 10

Change at Robert Bosch Stiftung and Bosch corporate communications Uta-Micaela Dürig appointed to the board of management of the Robert Bosch Stiftung Dr. Christoph Zemelka to become head of Bosch corporate communications

  • Dürig has been head of global communications at Bosch for eleven successful years
  • Zemelka to succeed Dürig effective October 1, 2014
Stuttgart, June 27, 2014 – Effective July 1, 2015, after 31 years in communications and the media, and roughly eleven successful years as head of corporate communications at the supplier of technology and services Robert Bosch GmbH, Uta-Micaela Dürig (50) will be moving to the board of management of the Robert Bosch Stiftung, Stuttgart. The Robert Bosch Stiftung is one of the largest company-affiliated foundations in Europe. Effective the same date, Dr. Ingrid Hamm will be retiring for age reasons, following many years as chief executive officer.

The shareholders meeting of the Robert Bosch Stiftung made this announcement today, following its meeting in Stuttgart. Starting October 1, 2014, Dürig will begin building up her network with a broad range of national and international contacts. And from January 1, 2015, she will assume responsibility for the project to combat European youth unemployment – a project that was begun jointly by Robert Bosch GmbH and the Robert Bosch Stiftung in 2013.

Uta-Micaela Dürig became head of Bosch Group corporate communications on January 1, 2004, systematically making it more international and reorganizing its areas of work. Under her leadership, corporate communications’ roughly 240-strong team garnered many national and international awards for outstanding innovative work, including for the company’s anniversary activities in 2011. Apart from classic corporate communications, the department’s sphere of activity also includes brand management and sustainability. Under Dürig’s leadership, corporate social responsibility institutes were set up in countries such as China, the U.S., India, and Brazil.

Before joining Bosch, Uta-Micaela Dürig worked as a newspaper journalist, and following the fall of the Berlin Wall she was the Berlin Senate’s political press spokesperson. She completed a part-time course in journalism at the Institute of Communication Theory of the Free University of Berlin, and was responsible for marketing communication, media relations work, public affairs, and strategic communications at companies in various industries. In this context, she spent four years at ABB AG, two years at the telecommunications company Krone AG, and six years within the RWE group. Apart from her professional work, Dürig has been engaged in civic initiatives for many years. Since 1985, she has been involved in a children’s home and adult training center near the Sri Lankan capital Colombo. Since 1996, she has been training communicators and journalists at universities and journalism schools. In 2010, she was one of the co-founders of the “Academic Society for Corporate Management and Communication” in Leipzig. And since early 2014, she has been a member of the supervisory board of Caritasverband Stuttgart, whose 1,400 full-time staff and activities at 70 locations in Stuttgart make it one of Germany’s largest charitable organizations.

Effective October 1, 2014, Uta-Micaela Dürig will be succeeded by Dr. Christoph Zemelka (45), who has been part of Bosch corporate communications since November 1, 2004. A trained journalist, Zemelka started his Bosch career as head of the issues management unit, where he was mainly responsible for communicative support for M&A and reorganization projects. In subsequent years, he was responsible for internal communications, including the associate newspaper “Bosch Zünder.” Since 2011, he has been responsible for public and media relations work. After studying journalism in Dortmund and completing a traineeship at the Deutsche Welle radio station in Cologne, he began his career as a management consultant with Roland Berger and C4 Consulting. Zemelka has been one of Dürig’s deputies for a number of years. The changeover has been planned for some time.

Dr. Volkmar Denner, chairman of the Bosch board of management, said: “Since joining Bosch in 2004, Ms. Dürig has done an excellent job of heading corporate communications, and led her team to many impressive achievements. She was able to benefit from her considerable networks in the media, politics, and society. We would like to thank Ms. Dürig for her many years of dedicated service, and wish both her and Mr. Zemelka every success in their new roles.”

Dr. Kurt Liedtke, the chairman of the board of trustees of the Robert Bosch Stiftung, said: “Ms. Dürig has a broad network of national and international contacts, and having also been responsible for sustainability, she brings extensive familiarity with and understanding of social issues. This experience will be extremely valuable for her future work on the board of management, from where she will pursue the charitable objectives of the Robert Bosch Stiftung. In addition, she has a profound insight into Bosch history, as well as many contacts within Robert Bosch GmbH.”

Uta-Micaela Dürig said: “The Robert Bosch Stiftung’s work is important and has a far-reaching impact. My own work has often overlapped with that of the Stiftung’s professional team, especially when it comes to sustainability, education, and journalism. I will continue to be closely involved with communication issues via my teaching activities and membership of professional bodies.”

Contact person for press inquiries:
Uta-Micaela Dürig,
phone: +49 711 811-6280

Dr. Christoph Zemelka,
phone: +49 711 811-6854

Bosch Group:
The Bosch Group is a leading global supplier of technology and services. In 2013, its roughly 281,000 associates generated sales of 46.1 billion euros. (NB: Due to a change in accounting policies, the 2013 figures can only be compared to a limited extent with the 2012 figures). Its operations are divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. In 2013, the Bosch Group invested some 4.5 billion euros in research and development and applied for some 5,000 patents. This is an average of 20 patents per day. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.”

The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant up-front investments in the safeguarding of its future. 92 percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Additional information is available online at www.bosch.com and www.bosch-press.com, http://twitter.com/BoschPresse.

Robert Bosch Stiftung:
This year, the Robert Bosch Stiftung is celebrating its 50th anniversary. As one of Europe’s largest foundations associated with a private company, it invests approximately 70 million euros annually in supporting some 800 of its own and third-party projects in the fields of international understanding, education, society, and culture, as well as health and science. Since its founding in 1964, the foundation has used more than 1.2 billion euros for charitable activities.

The Robert Bosch Stiftung continues the charitable pursuits of Robert Bosch (1861–1942), the founder of both the company and the foundation. It owns about a 92 percent stake in Robert Bosch GmbH and finances its operations from the dividends it receives from this holding. Robert Bosch’s former home in Stuttgart serves as the foundation’s headquarters. Around 140 employees work for the foundation at this location and at its offices in Berlin.

www.robertboschacademy.de; www.50-jahre-richtung-zukunft.de

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  • June 27, 2014
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Dr. Wolfgang Malchow to join Robert Bosch Industrietreuhand KG

Stuttgart – Effective July 1, 2014, the partners of Robert Bosch Industrietreuhand KG have decided to accept Dr. Wolfgang Malchow (64) as a further limited partner.

Since the start of 2012, Malchow, who has a PhD in law, has been a member of the supervisory board of Robert Bosch GmbH. Prior to that, he was director of industrial relations and a member of the board of management of Robert Bosch GmbH.

Robert Bosch Industrietreuhand KG exercises the entrepreneurial ownership rights at Robert Bosch GmbH. From July 1, 2014, it will comprise eleven partners. The two managing partners are Franz Fehrenbach and Tilman Todenhöfer.

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  • June 26, 2014
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World's leading supplier Four billion Bosch MEMS sensors Key technology for the internet of things

  • Technological trends: a greater range of measurable variables and increased intelligence
  • After cars and smart phones, now the internet of things is driving market growth
  • Every second smart phone worldwide uses Bosch sensors
Micro-electro-mechanical systems (MEMS) sensors are indispensable in cars and smart phones today. These tiny sensors are becoming ever smarter, more compact, and more energy efficient. With help from MEMS sensors, even more things can become connected; in fact, anything can connect with anything else on the internet of things – including things that have never before featured electronics, such as windows and doors. This means more comfort, safety, and energy efficiency.

Bosch provides sensors for a range of uses in the automotive and consumer electronics industries. For instance, MEMS sensors measure pressure, acceleration, rotary motion, mass flow, and the earth's magnetic field, and act as the sensory organs for cars or smart phones. Bosch has been producing these sensors for vehicles since 1995. A yaw-rate sensor that records the rotary moments around its vertical axis is at the heart of ESP, for example, and today each modern vehicle is home to up to 50 MEMS sensors. Thanks to Bosch Sensortec acceleration sensors, a smart phone or tablet knows how it is being held, and adjusts the image accordingly. Tiny MEMS microphones made by Akustica, a wholly-owned subsidiary of the Bosch Group, detect sounds and speech. Now every second smart phone worldwide uses Bosch sensors.

Bosch has been at the forefront of MEMS technology since it first emerged, and is the world's leading supplier in this extremely dynamic market, as the experts at IHS Technology and Yole Développement have confirmed. Since the start of production in 1995, Bosch has manufactured well in excess of four billion MEMS sensors. In 2013, around one billion sensors emerged from its state-of-the-art wafer fab in Reutlingen – or three million each day. “Bosch is the only supplier that manufactures sensor types for so many different applications itself. Overall, Bosch holds more than 1,000 patents and patent applications related to MEMS technology to ensure we stay on top of our innovative capacity,” says Klaus Meder, president of the Bosch Automotive Electronics division.

Technological trends: smarter and capable of measuring more
MEMS sensors can measure an ever greater range of variables. In early 2014, Bosch Sensortec unveiled a world exclusive in sensor technology – the BME280 integrated unit, which combines sensors for pressure, humidity, and temperature in a single housing. The new unit was specially developed for applications related to environmental monitoring, indoor navigation, smart homes, personalized weather stations, and sports and fitness. Within a second, it can determine humidity – the fastest response time in the industry. It also offers remarkably precise measurement of ambient temperature and impressively low energy consumption. In addition, Bosch is making its sensors increasingly smart. Production is about to begin on the first sensor for measuring physical variables, such as acceleration, rotary motion, and the earth's magnetic field, and it will also include a micro-controller for evaluating readings.

Key technology for the internet of things
The introduction of MEMS sensors in automotive electronics in the 1980s and 1990s marked the first wave of their surging popularity. The second major wave has been their widespread use in smart phones since the beginning of the 21st century – and the internet of things now heralds the third wave. Sensors, signal processing, batteries, and transmitters have become so small, energy efficient, and economical – even as all-in-one units – that they can be used in their billions. At the same time, radio networks are available almost everywhere. This makes MEMS the key technology for connecting things over the internet. MEMS must be equipped with a radio chip and a battery, and they must possess software intelligence, because only relevant data should be transmitted to the internet, not raw data. This local data processing calls for the special kind of systems expertise that Bosch brings to the table. In 2013, Bosch launched a door sensor that reports suspicious movements to the home owner's smart phone. In the future, windows will control the heating or alarm system via unobtrusive sensors, and bracelets with embedded sensors will call for help if their wearer suffers a fall. Web-enabled sensor technology will be in everything that is “smart,” not just in smart phones.

Internet of things offers great business potential
A key aspect of Bosch's future sales growth is web-enabled products and web-based services. The company considers itself well-positioned for such growth thanks to its hardware know-how and broad technological expertise. To unlock this business area, Bosch founded Bosch Connected Devices and Solutions GmbH at the end of 2013. It supplies compact electronic products and software expertise designed to make devices intelligent and web-enabled across a broad range of applications. The focus is on the development of connected sensors and actuators. Actuators convert electrical signals from sensors and control units into a physical action, such as automatically switching a light on and off or opening and closing a valve. Initially, business activities are concentrating on sensor-based applications for intelligently networked homes, or “smart homes,” as well as activities in the fields of traffic, transportation, and logistics – because in the future, consignments of critical goods will be able to transmit data on any unusual status changes directly to logistics centers.

Technical information about MEMS sensors
MEMS sensors contain the finest silicon structures. As the casing moves, these structures shift a fraction of a thousandth of a millimeter – and their electrical properties change in the process. These properties can be measured and converted into a data stream. The dimensions are incredibly small; while a human hair has a diameter of 70 thousandths of a millimeter (70 micrometers), some components measure only four micrometers – that is 17 times smaller than the diameter of a single human hair. Since the micromechanical sensor produces only weak electrical signals, the developers built in another electronic component – sometimes in the casing beside the sensor, sometimes even directly on the same chip. This second component processes, amplifies, and converts the weak signal into digital data. In this way, MEMS (micro-electro-mechanical systems) sensors can supply control units directly with readings.

More information is available online:
Sensors for increased safety in vehicles: new generation of Bosch inertial sensors
Simplifying development of airbag systems: new Bosch acceleration sensors
Bosch is top MEMS maker in 2013
Bosch sensors for automobile electronics
Bosch sensors for consumer electronics
MEMS microphones
Bosch sets up company for internet of things and services
Sensors – how technology maps the world around it
MEMS: the stars of the sensor world
Car-to-X: the future is about connectivity
Greater safety with peripheral sensors
Internet-enabled MEMS sensors

Videos:
Gyroscope for ESP: how it works
Pressure sensor: how it works
Acceleration sensor: how it works
MEMS sensor manufacturing
Bosch MEMS enabling the Internet of Things and Services

Bosch Sensortec GmbH is a fully owned subsidiary of Robert Bosch GmbH, dedicated to the consumer electronics world offering a complete portfolio of micro-electro mechanical systems (MEMS) sensors and solutions that enable mobile devices to feel and sense the world around them. Bosch Sensortec develops and markets a wide portfolio of MEMS sensors and solutions for smart phones, tablets, wearable devices and IoTS (Internet of Things & Services) applications.

The product portfolio includes 3-axis acceleration, gyroscope and geomagnetic sensors, integrated 6- and 9-axis as well as environmental sensors and a comprehensive software portfolio. Since its foundation in 2005 Bosch Sensortec emerged as the technology leader in the addressed markets. The Bosch Group has been the global market leader for MEMS sensors since 1998 and has to date sold more than 4 billion MEMS sensors.

For more information, go to www.bosch-sensortec.com.

Akustica is a wholly owned subsidiary of the Bosch Group and a top supplier of silicon microphone products that are improving voice-input quality in a host of voice-enabled applications, from mobile phones, laptops, tablets, to small wearable accessories like headsets. The company offers worldwide customer support services, from design-in services to post-production quality assurance. Akustica is a global organization with corporate headquarters in Pittsburgh, PA, regional offices in Taiwan and Shanghai, and a worldwide team of distributors.

For more information about Akustica, go to: www.akustica.com.

Automotive Technology is the largest Bosch Group business sector. In 2013, its sales came to 30.6 billion euros, or 66 percent of total group sales. This makes the Bosch Group one of the leading automotive suppliers (NB: Due to a change in accounting policies, the 2013 figures can only be compared to a limited extent with the 2012 figures). Automotive Technology largely operates in the following areas: injection technology for internal-combustion engines, alternative powertrain concepts, efficient and networked powertrain peripherals, systems for active and passive driving safety, assistance and comfort functions, technology for user-friendly infotainment as well as car-to-car and Car2X communication, and concepts, technology, and service for the automotive aftermarket. Bosch has been responsible for important automotive innovations, such as electronic engine management, the ESP anti-skid system, and common-rail diesel technology.

The Bosch Group is a leading global supplier of technology and services. In 2013, its roughly 281,000 associates generated sales of 46.1 billion euros. (NB: Due to a change in accounting policies, the 2013 figures can only be compared to a limited extent with the 2012 figures). Its operations are divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. In 2013, the Bosch Group invested some 4.5 billion euros in research and development and applied for some 5,000 patents. This is an average of 20 patents per day. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.”

Further information is available online at www.bosch.com and www.bosch-press.com, http://twitter.com/BoschPresse.

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  • June 25, 2014
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Annual Press Conference 2014 Bosch registers double-digit growth in China Continuous innovation and localization efforts

  • Consolidated sales increase of 18 percent to a total of CNY 41.2 billion (5 billion euros)
  • Pioneering innovations for a connected world
  • Energy-saving and emissions-reducing efforts for local sustainable development
  • Double-digit growth expected again in 2014
Beijing – Bosch, a leading global supplier of technology and services, recorded consolidated sales of CNY 41.2 billion* (5 billion euros) in China in 2013 – a significant year-on-year growth of 18 percent. “This outstanding performance demonstrates the lasting strength and success of our innovative technologies and localized solutions for the Chinese market,” said Peter Tyroller, the member of the board of management of Robert Bosch GmbH responsible for Asia Pacific. He added: “China expects to witness further stable economic growth, which will ensure a healthy business environment with dynamic opportunities. We aim to further strengthen our position in China, and we strive to achieve double-digit growth in the years to come as well.”

Bosch’s Automotive Technology business sector grew almost twice as fast as the market in China in 2013. Sales development of Bosch’s other three business sectors in China reflects the development of the respective industries in the past year. Power Tools, part of Bosch’s Consumer Goods business sector, reports moderate sales revenue growth. In the Energy and Building Technology business sector, the Thermotechnology division performed well thanks to its expanded portfolio and energy-efficient condensing appliances, while the Security Systems division experienced a slight decrease. In the Industrial Technology business sector, the Drive and Control Technology division has not yet fully recovered: however, there are signs that the construction market is stabilizing. The Packaging Technology division achieved moderate growth.

Continuous localization efforts
Bosch continues to intensify its localization strategy in its various business operations. In the last three years, Bosch has invested over CNY 10 billion in China, with the aim of further enhancing its local value chain, and especially of cultivating local R&D competence. In the past year for example, Bosch’s Automotive Aftermarket and Chassis System divisions opened plants in Nanjing and Chengdu respectively, and a new Automotive Test and Technology Center in Donghai. This year, the Bosch joint venture Bosch Mahle Turbo Systems plans to open a plant in Shanghai for the production of turbochargers for gasoline engines. There are also plans for a plant for diesel systems in Qingdao.

Bosch currently has a total of 17 technical centers in China. The number of Chinese associates working in R&D increased to 3,300 – more than 10 percent of Bosch’s total headcount in China. The more than 150 patents filed in China last year – nearly 20 percent more than in the previous year – are a sign of Bosch’s increasing local R&D competence. “We are focusing on affordable products, especially in the mid-price segment, which are tailored to local customer needs without compromising Bosch quality,” said Dr. Chen Yudong, president of Bosch (China) Investment Ltd. As an example, Bosch Thermotechnology launched its first series of air-source heat pump water heaters in China in March this year. These take account of specific local needs for relatively small volumes of 150 and 200 liters, as well as of energy-saving requirements.

Associates as cornerstone of business development
By the end of 2013, Bosch had increased its workforce in China to over 32,000. Two-thirds of its local management team are Chinese. Bosch offers a comprehensive incentive package with diverse associate training programs. In 2013, Bosch Training Center offered over 900 training sessions. As a result of these efforts, Bosch has now been named “Top Employer” by the Corporate Research Foundation, an independent international human resource institute, for three years running. “Our dedicated associates are our great strength and I would like to give credit to them for Bosch’s business success in 2013,” said Dr. Chen Yudong. “It is their hard work and innovative ideas which make our success possible. The innovations provided by our talented associates will continue to be a main driver of our future success.”

Pioneering innovations for a connected world
Bosch estimates more than 75 percent of the global population and 6.6 billion devices will be connected to the internet by 2015, which will bring more convenience in daily life and significantly improve energy efficiency. In line with this trend, Bosch is reaching out to new business areas and promoting new business models, especially by leveraging and combining its wide-ranging expertise in existing areas of business. “The internet of things and services is now a hot topic in China, and we expect stronger momentum in the coming years. As an innovative company, Bosch is ready for the business opportunities it brings us,” said Dr. Chen Yudong.

Leveraging its sensor and software technologies, Bosch is sparing no effort to establish the framework and foundations of connectivity. Bosch Sensortec, the Bosch subsidiary that specializes in MEMS (micro-electro-mechanical systems) technology, has had its Asia Pacific headquarters in Shanghai since 2013. Bosch Sensortec develops and markets micro-mechanical sensors for consumer electronics, mobile phones, safety systems, industrial technology, and logistics. Now every second smartphone worldwide uses Bosch sensors. While MEMS technologies are regarded as the hardware basis for connectivity, Bosch Software Innovations is capable of providing software solutions. It launched a pilot project for promoting electric vehicle application in Shanghai in 2013. Automated driving is another example of the potential and advantages of connectivity technologies. With connectivity-capable components such as sensors, cameras, and electronic control units, Bosch can offer driving assistance functions which will lead to automated driving in the future.

Energy-saving and emissions-reducing efforts for sustainable development
In China, rapid industrialization and urbanization create enormous challenges for the environment, and make immediate energy-saving and emissions-reducing efforts necessary. Stricter environmental protection regulations already show the government’s determination to tackle these challenges. “The fastest way to get results is by improving the efficiency of energy conversion. Bosch offers innovative technical solutions for energy efficiency, ranging from mobility to home appliances”, Peter Tyroller said. For example, on the path to electrification, Bosch’s aim for 2020 is to reduce the fuel consumption of gasoline- and diesel-powered vehicles by a further 20 percent from their 2012 levels. Bosch’s Thermotechnology division has also successfully developed a condensing wall-mounted boiler with thermal efficiency of as much as 111 percent.

As a sustainable manufacturer, Bosch has introduced its EHS (environment, health, and safety) standards in all its manufacturing sites in China, especially for energy saving, resource conservation, and pollution prevention. Thanks to the joint efforts of 150 fully dedicated associates involved in supervising and controlling work across China, Bosch China reduced its relative energy consumption by almost 24 percent and relative CO2 emissions by 21 percent across China in 2013, compared with their 2007 levels.

Contact person for press inquiries:
Germany:
Melita Delic
Phone: +49 (711) 811-48617
Email: melita.delic@bosch.com

Asia Pacific/China:
Ms. Hong Hong
Phone: +86 (21) 2218 1254
Email: hong.hong@cn.bosch.com

In China, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial drives and control technology, packaging technology, solar energy products, power tools, security and communication systems, thermotechnology, household appliances. Having established a regional presence in China since 1909, Bosch employs over 32,000 associates in 63 legal entities and facilities, with consolidated sales of CNY 41.2 billion in fiscal 2013 (Note: due to a change in the legal rules governing consolidation, the 2013 figures can only be compared to a limited extent with the 2012 figures).

For more information, visit www.bosch.com.cn

The Bosch Group is a leading global supplier of technology and services. According to preliminary figures, its roughly 281,000 associates generated sales of 46.4 billion euros in 2013 (Note: due to a change in the legal rules governing consolidation, the 2013 figures can only be compared to a limited extent with the 2012 figures). Its operations are divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its more than 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. In 2013, Bosch applied for some 5,000 patents worldwide. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.”

Additional information is available online at www.bosch.com and www.bosch-press.com, http://twitter.com/BoschPresse.

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  • April 22, 2014
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Auto China 2014 Bosch shapes the future of electric, automated, and connected driving Global innovations pave the way for sustainable development of Chinese automotive industry

  • Higher environmental and safety needs driving innovations in powertrain and automated driving technologies
  • Connected driving: safety, comfort, and convenience
  • Continuous localization efforts ensure double-digit growth of Bosch automotive business in China
Beijing – Bosch, a leading global supplier of automotive technology and services, is bringing its latest automotive technologies to the 13th Beijing International Automotive Exhibition (Auto China 2014). Focusing on electrification, automation, and connectivity, Bosch is presenting a series of future-oriented automotive technologies and solutions to meet Chinese users’ increasing needs for cleaner, safer, more efficient, and more comfortable driving experiences.

“The global automotive industry is going through a profound technological revolution, and China will be an important part of it,” said Wolf-Henning Scheider, the board of management member of Robert Bosch GmbH responsible for the company’s global automotive business. “To keep up with the trend of electric, automated, and connected driving, Bosch has developed a comprehensive portfolio of automotive technologies in these three areas. And our continuous innovations help us stay at the forefront of the industry.”

Environmental and safety regulations are shaping the future of mobility
Globally, ever-stricter regulations for fuel consumption, emissions control, as well as road safety are driving the development of powertrain and automated driving technologies. “There is still considerable potential in internal-combustion engines, if various measures are taken,” Scheider explained. “By 2020, the fuel consumption of gasoline- and diesel-powered vehicles can be further reduced by another 20 percent from its 2012 level.” Improved injection and engine management systems, turbocharged downsized engines, as well as start-stop and regenerative braking systems are some of the solutions to increase the efficiency of cars with internal combustion engines. They are all on display at the Bosch booth.

Besides improving the conventional powertrain, electrification will play an increasingly important role in the future of mobility, especially to help reduce air pollution in large cities and to aid in resource conservation. “Our portfolio of electric solutions encompasses a broad spectrum from e-bikes and e-scooters, through mild and plug-in hybrids, all the way to fully-electric powertrains,” Scheider said. “With varying levels of electrification depending on the vehicle class, Bosch is dedicated to helping China reach its stricter fuel-efficiency targets and emission standards.”

For instance, in combining the four efficient functions of recuperation, boosting, start-stop, and coasting, the boost recuperation system (BRS) can lower fuel consumption and CO2 emissions up to 15 percent. Another revolutionary new powertrain technology is the hydraulic hybrid, which features a pressure accumulator filled with nitrogen which stores deceleration energy, as well as a hydraulic motor which converts accumulated energy into propulsion. On average, the system reduces fuel consumption by 30 percent, or even up to 45 percent in city driving with frequent acceleration and breaking.

Road accidents have become one of the primary causes of injury and death. Around 60,000 people die in road accidents each year in China and a majority of traffic accidents are caused by human error. As the first supplier testing automated driving on German roads, Bosch continuously invests in developing automated safety and assistance functions, and is committed to the future of accident-free driving. Today, more than 5,000 engineers at Bosch are developing more powerful safety and assistance systems which form the basis for automated driving. In China, advanced driver-assistance systems are being marketed and increasingly installed in vehicles produced by Chinese automakers. Moreover, the Bosch iBooster is a pioneering braking solution for hybrid and electric vehicles. It is an electromechanical brake booster that doesn’t require a vacuum, but effectively provides braking assistance and allows almost all the energy lost in typical braking to be recovered.

Connected driving: safety, comfort, and convenience
To achieve the vision of fully automated driving, vehicle connectivity is one of the prerequisites. “Fully automated driving will be possible only with connected driving. For it to work, at least 50 percent of the vehicles in flowing traffic have to be sharing data with each other in real time.” explained Scheider. “The aim of vehicle connectivity is accident-free, comfortable, and informed driving, as well as the convenience of an increased range of services for users.” By 2025, Bosch expects that almost all newly-registered vehicles will be “connected” and share data with each other in traffic.

One of the solutions Bosch offers in this field is the new connectivity control unit (CCU). For an efficient fleet management, the CCU helps to monitor vehicles and analyze their condition. Another example is Bosch mySPIN, which features a system for integrating smart phones into the vehicle. Compatible with both IOS and Android operating systems, mySPIN enables smart phone apps to be operated on the dashboard display exactly as they are on the phone. This means they can be used safely while driving, thus increasing comfort and safety.

Increasing localization for sustainable development in China
“Thanks to long-term cooperation with local car makers, Bosch has been increasing localization, particularly in research and development as well as manufacturing,” said Dr. Xu Daquan, the executive vice president of Bosch (China) Investment Ltd. “We will continue to work with our partners in China closely and support them by providing innovative automotive solutions and services.” Thanks to its product excellence and close partnerships, Bosch China received a total of over 40 excellent supplier awards from more than 20 original equipment manufacturers (OEM) in 2013.

Over the last five years, Bosch’s automotive business in China registered a compound annual growth rate of 17 percent, achieving sales of CNY 32 billion in 2013. In addition, three new automotive operations were inaugurated in China last year, involving a total investment of around CNY 2.5 billion. By the end of 2013, Bosch China had established 26 automotive manufacturing sites, 11 automotive technical centers, two automotive test centers, and over 1,600 Bosch Car Service workshops.

Contact person for press inquiries:
Yinguang Yuan, phone: +86 21 2218-1370
Udo Rügheimer, phone: +49 711 811-6283

In China, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial drives and control technology, packaging technology, solar energy products, power tools, security and communication systems, thermotechnology, household appliances. Having established a regional presence in China since 1909, Bosch employs over 30,000 associates in 58 legal entities and facilities fiscal 2012.

For more information, visit www.bosch.com.cn.

The Bosch Group is a leading global supplier of technology and services. According to preliminary figures, its roughly 281,000 associates generated sales of 46.4 billion euros in 2013 (Note: due to a change in the legal rules governing consolidation, the 2013 figures can only be compared to a limited extent with the 2012 figures). Its operations are divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its more than 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. In 2013, Bosch applied for some 5,000 patents worldwide. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.”

Additional information is available online at www.bosch.com and www.bosch-press.com, http://twitter.com/BoschPresse.

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  • April 22, 2014
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Double-digit growth over the past decade Bosch China continues steady business performance in 2012 Increasing local agility to sustain long-term growth

  • Total revenue at CNY 41.7 billion (5.1 billion euros)
  • Compound annual growth rate of 25 percent makes China a Bosch success story over the past decade
  • Double-digit growth expected in 2013
Shanghai – Bosch, a leading global supplier of technology and services, generated consolidated sales revenue of CNY 41.7 billion (5.1 billion euros) in China in 2012. “After many years of strong growth, our business in China stagnated on a high level in 2012. Even so, China remains Bosch’s second largest overseas market. For 2013, we again expect to see considerable growth in China,” said Uwe Raschke, the member of the board of management of Robert Bosch GmbH responsible for Asia Pacific. He added: “The compound annual growth rate of 25 percent over the past decade makes China a Bosch success story. And we strive to achieve double-digit growth in the future.” A number of measures were introduced to improve local agility in 2012, and these will continue in 2013. They include greater local decision-making powers, a higher share of local value add and supplies, more products oriented to local markets, and a continuation of the company’s long-established policy of substantial local R&D activities.

2012 is a mixed year in terms of business development for Bosch in China. With the lasting strength of innovative technologies and localization solutions for the Chinese market, the Automotive Technology business sector managed to grow in line with the market. The Industrial Technology business sector, however, felt the effects of the downturn in mechanical engineering. And as the real estate market recovered, the Consumer Goods and Building Technology business sector witnessed moderate growth.

Bosch Group business developments 2012-2013
For 2013, Bosch expects global sales growth of 2 to 4 percent. The measures to improve result that were started in 2012 – such as limits on fixed costs, capital expenditure, and company acquisitions – are to be continued. The supplier of technology and services will also continue to rigorously pursue the main lines of its strategy – with systems for environmental protection, energy efficiency, and safety. Bosch believes that there is huge energy-efficiency potential, as well as sales potential, in modernizing buildings’ power supply, energy management, and insulation.

On January 1, 2013, Bosch brought together the areas of its business that deal with this to form a fourth business sector, Energy and Building Technology. This new business sector generated sales of 5 billion euros in 2012. The company also expects sales growth to come from innovative and beneficial products, web-based business models, and the further expansion of its international presence. At the company’s recent annual press conference in Germany, Dr. Volkmar Denner, the chairman of the Bosch board of management, said: “Bosch’s broad footprint has never been as valuable as in the age of connected life.”

Comprehensive localization efforts
“Bosch continued to step up its localization activities in China, paying increasing attention to prospects for long-term growth,” said Dr. Chen Yudong, president of Bosch (China) Investment Ltd. “We see talent and innovation as the two main drivers of our future development. And in view of the results, our efforts have paid off,” he added. Bosch continued to invest heavily in China in 2012, with investments reaching a total of CNY 3.6 billion (440 million euros). Bosch’s localization policy manifests itself in various ways.

There has been continuous investment in R&D and local engineering competence has improved. In 2012, Bosch filed 126 local patents in China, 75 percent more than in the previous year. By the beginning of 2013, headcount was over 34,000 – 11 percent more than in the year before. And at 16 percent, the increase in Chinese associates working in R&D was even higher. They now number 3,200.

By appointing Chinese executives the new local presidents of a number of divisions in mid 2012, Bosch strengthened its local decision-making power. To meet regional market demands, Bosch stepped up its “Go West” strategy, especially in Chengdu, where Bosch established a communication center that will act as a service hub for the entire country. In addition, a plant for the Chassis Systems Control division will open this year, and further plants for Packaging Technology and Power Tools will be completed in 2014. In Nanjing, the Automotive Aftermarket division just opened a new plant, which will be the Bosch Group’s biggest spark-plug production base as well as the R&D hub for Asia Pacific.

Tailoring solutions to customers’ requirements
As domestic consumption becomes increasingly important in the economy, China is undergoing a profound transition. “Consumers with increasingly differentiated demands are flexing their economic muscle, and their purchasing behavior is evolving dramatically,” said Dr. Chen Yudong, and continued: “With a focus on these customers, Bosch has broadened and intensified its access to end-users through products and technologies, channels and market presence.”

Local innovations that make products more affordable without compromising Bosch quality performed a prominent role in the expansion of the company’s portfolio. Products such as the inexpensive AB light airbag control unit and the mid-price T-edition power tools for Chinese tradespeople were developed using Bosch expertise from a number of areas. The Thermotechnology division is developing a low output wall-mounted boiler for the Chinese housing market. To further strengthen its bond with consumers, Bosch is attaching more importance to its B2C platforms, and has opened new gates for customer communications, such as the Bosch Car Service’s newly inaugurated Beijing workshop.

In the future, Bosch wants to progress from customer satisfaction to customer enthusiasm. User experience, with a focus on connectivity, will be the primary contributor to meeting this objective. As of January 1, the company has established a fourth business sector, Energy and Building Technology. This sector shows great potential, from both an economic and an environmental perspective. It will focus on two main areas: the control of heating and security systems, and energy-management services.

Enduring and comprehensive efforts to support industrial upgrading
Rapid industrialization has made China the world’s leading manufacturing base, but also places enormous pressure on the environment. “As China seeks to transform its economic growth pattern to one of lower environmental impact and greater innovative competence, industrial upgrading is essential,” said Dr. Chen Yudong. “Besides technical innovations, talent is the key to the success, especially the blue-collar workers who are the bedrock of our manufacturing operations,” he added.Thanks to its dual system for training blue-collar workers, Bosch has sustained its competitiveness for over a century in the manufacturing world. Since its Chinese equivalent, the "Apprentice Class Program," was introduced in 2007, the system has been made available in Suzhou, Beijing, Changsha, and Nanjing. More than 200 apprentices have completed the program and showcased the skills they acquired.

In addition to manufacturing quality, Bosch provides innovative solutions for energy efficiency. For mobility, Bosch proactively develops cleaner technologies. Locally made products include the Denoxtronic 6-5 exhaust-gas treatment system and the start-stop system. For manufacturers, Bosch has introduced its “Rexroth for Energy Efficiency” program, which allows industrial systems to be optimized and offers an energy saving potential of up to 44 percent.

By partnering with customers and suppliers, Bosch intends to boost the competence of related industries along the value chain. The more than 60 “best supplier” awards it has received are evidence of Bosch’s successful cooperative practices with customers. On the other hand, Bosch spares no effort in cultivating local suppliers that meet Bosch’s global standards. As an incentive, Bosch confers preferred-supplier status on suppliers that deliver outstanding products or services every year.

Actively taking on social responsibility
In each of the past two years, the independent international human resource institute Corporate Research Foundation has named Bosch a “Top Employer.” It is Bosch’s aim to offer its associates attractive working conditions and career development opportunities. As a corporate citizen, and in accordance with its wider presence in China, Bosch makes a valuable contribution to society. In 2012, Bosch China Charity Center kicked off its three-year plan, increasing its efforts in the less developed mid-western regions and focusing on areas such as poverty and vocational training. By integrating its responsibilities for both associates and society into its daily activities, Bosch is determined to drive forward a sustainable and mutually beneficial development in and with China.

Bosch at the International Automobile Exhibition in Shanghai, Hall E2
Under the theme of “Clean and Economical, Safe and Comfort”, Bosch will present a series of leading automotive technologies and system solutions on the 15th International Automobile Exhibition in Shanghai, April 21 - April 29, including innovative safety technologies and driver assistance systems committed to “accident-free” driving, powertrain electrification systems, diesel common rail systems, gasoline direct injection systems, start/stop systems, CNG system for natural gas and combined diesel-gas-drivetrains.
The press release will be available here on April 20:
http://www.bosch.com.cn/new/web/press/press_release_en.htm

Contact person for press inquiries:
Agnes Grill
Phone: +86 18501675033
In Germany:
Melita Delic
Phone: +49 711 811-48617

In China, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial drives and control technology, packaging technology, solar energy products, power tools, security and communication systems, thermotechnology, household appliances. Having established a regional presence in China since 1909, Bosch employs over 34,000 associates in 58 legal entities and facilities, with consolidated sales of CNY 41.7 billion in fiscal 2012.

The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch spent some 4.8 billion euros for research and development in 2012, and applied for nearly 4,800 patents worldwide. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.”

Additional information is available online at www.bosch.com and www.bosch-press.com.

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  • April 19, 2013
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