Press release #Sensortec

Sensor tech #LikeABosch: new smart sensor system is more than a digital fitness coach in miniature size

Programmable, AI-enabled sensor for various high-performance applications

  • Best-in-class performance/power consumption ratio
  • Built-in, ready-to-use algorithms simplify integration
  • Self-learning AI software enables personalized workouts
  • Bosch at CES: booth 16115 and start of new #LikeABosch campaign

Constantin Schmauder


Today’s consumers want portable and smart devices that have high performance and a full set of features, yet provide a long battery life. For product designers, this means making difficult decisions to minimize power consumption without affecting the user experience.

At CES® in Las Vegas, Nevada, Bosch Sensortec announces a new smart sensor system that delivers a best-in-class performance/power consumption ratio, yet is simple to integrate due to its small size and built-in, ready-to-use software algorithms.

The new BHI360 is a programmable IMU-based sensor system combining a gyroscope with an accelerometer that enables full customization. The integrated sensor fusion library enables 3D audio with head orientation for personalized sound experiences as well as simple gesture recognition.

A product variant, the BHI380 equips the sensor with additional algorithms. BHI380 is based on the same architecture but also includes self-learning AI software suitable for a wide variety of fitness tracking, thus making training and tracking a breeze and enabling personalized workouts. Dedicated swim tracking software measures swimming style and boosts users to the next fitness level in the water, while the pedestrian dead reckoning (PDR) algorithm helps users reach their destination, even when the GPS signal drops out for a few minutes. This means it is particularly suitable for hearable and wearable devices. Typical applications include pedestrian navigation, 3D audio, personalized fitness tracking, and human-machine interaction.

The smart sensor system has an integrated, low-power custom processor. This custom processor can run simpler sensor processing algorithms itself, such as gesture detection or step counting, thus avoiding waking the main device processor and keeping power consumption ultra-low. The custom processor also helps achieve better power consumption for high-end algorithms.

“When we say that the BHI360/380 is the most intelligent programmable IMU ever, we mean it has the most powerful built-in microprocessor, paired with an extensive software library of integrated algorithms,” said Dr. Stefan Finkbeiner, CEO at Bosch Sensortec.

The sensor is provided in a compact 20-pin LGA package measuring 2.5 x 3 x 0.95 mm3. This means it is 50% smaller than its previous generation, and that it is the smallest programmable dual-core IMU sensor in the market.

Typical total current consumption is less than 600 µA for 3D orientation. It provides fast SPI (50MHz) and I2C (3.4MHz) host interfaces, as well as multiple SPI, I2C, and GPIO interfaces for external sensors.

When we say that the BHI360/380 is the most intelligent programmable IMU ever, we mean it has the most powerful built-in microprocessor, paired with an extensive software library of integrated algorithms,

said Dr. Stefan Finkbeiner, CEO at Bosch Sensortec.

Bosch at CES 2023 under the motto “Sensor tech #LikeABosch”:

As a global market leader in MEMS sensor solutions, Bosch will showcase numerous innovations for consumer electronics. Click here for an overview of the sensor solutions from Bosch Sensortec.


The BHI360 is available at our distribution partners from April 2023 onwards.

The BHI380 is available on direct request from May 2023 onwards.




Bosch Sensortec GmbH, a fully owned subsidiary of Robert Bosch GmbH, develops and markets a wide portfolio of microelectromechanical systems (MEMS) sensors and solutions tailored for smartphones, tablets, wearables and hearables, AR/VR devices, drones, robots, smart home and IoT (Internet of Things) applications. The product portfolio includes 3-axis accelerometers, gyroscopes and magnetometers, integrated 6- and 9-axis sensors, smart sensors, barometric pressure sensors, humidity sensors, gas sensors, optical microsystems and comprehensive software. Since its foundation in 2005, Bosch Sensortec has emerged as the MEMS technology leader in the markets it addresses. Bosch has been both a pioneer and one of the leading providers in the MEMS sensor segment since 1995 and has, to date, sold more than 18 billion MEMS sensors.

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The Bosch Group is a leading global supplier of technology and services. It employs roughly 429,000 associates worldwide (as of December 31, 2023). The company generated sales of 91.6 billion euros in 2023. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. With its business activities, the company aims to use technology to help shape universal trends such as automation, electrification, digitalization, connectivity, and an orientation to sustainability. In this context, Bosch’s broad diversification across regions and industries strengthens its innovativeness and robustness. Bosch uses its proven expertise in sensor technology, software, and services to offer customers cross-domain solutions from a single source. It also applies its expertise in connectivity and artificial intelligence in order to develop and manufacture user-friendly, sustainable products. With technology that is “Invented for life,” Bosch wants to help improve quality of life and conserve natural resources. The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. Bosch’s innovative strength is key to the company’s further development. At 136 locations across the globe, Bosch employs some 90,000 associates in research and development, of which nearly 48,000 are software engineers.

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