Power Tools

Forsa survey on behalf of Bosch Power Tools Eldorado for cordless screwdrivers: Germany has 348 million screws loose

  • An average of nine poorly tightened screws per household
  • At 45 percent, cabinets are top of the wobbly furniture ranking
  • 86 percent plan to put an end to loose screws
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  • July 23, 2012
  • Power Tools
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press release

Germany doesn’t have a screw loose, it has no less than 348 million screws loose. This impressive number of insufficiently tightened screws in German private households is the result obtained from a Forsa projection conducted on behalf of Bosch Power Tools. According to the representative survey of more than 1,000 German citizens, there are on average nine screws per private household just waiting to finally be fully tightened. Still, at least the screws are absolutely fine in nearly one in every two households. 45 percent of the citizens surveyed claimed to not have any screws loose – neither in the house, nor on the balcony, nor in the garden. The aim of the survey entitled “Germany’s got a screw loose” was to find out how many screws the inhabitants estimate to be loose in their home, which pieces of furniture are most affected, and whether those surveyed plan to do something about this problem in the foreseeable future.

Cabinets are particularly affected by loose screws, taking first place in the wobbly furniture ranking. 45 percent of those surveyed said that using a cordless screwdriver would improve the stability of their cabinet. Second and third place are occupied by chairs and drawers with insufficiently driven screws (30 percent each). When it comes to eating or writing, Germans are obviously particularly keen to ensure that nothing squeaks or wobbles, because the table is the piece of furniture least affected by protruding screws. 14 percent of Germans are not the screwdriving types and do not see any great need to do anything about their wobbly furniture problem. The great majority, 86 percent, want to put an end to their loose screws. Every one in ten (9 percent) at least plans to use a cordless screwdriver today, while every one in three (31 percent) wants to put an end to their loose screws within the next few days. Nearly one in every two of those surveyed (46 percent) who has a screw or two loose at least wants to take care of the problem in the long term and is putting the screw tightening work off until a later date – be it within the next few weeks, sometime this year or even later.

Since the beginning of June, Bosch has been offering a solution for all screwdriving jobs with its PSR Select, which the world's first tool to have twelve screwdriver bits integrated into it. The user will therefore find the right bit for every loose screw in no time. Thanks to the “Easy Select” system from Bosch, you can find the right bit for the relevant screw at any time by simply turning the cylinder. Once the right bit has been selected, it is simply slid into the work position using a switch, and then the tool is ready to drive the screw. The clever idea of the integrated cylinder, the extraordinary design and the extremely handy construction make the PSR Select a practical, always-ready tool. The PSR Select is available for 69.99 euros. The tool is supplied in a carrying case including charger and twelve screwdriver bits.

The Power Tools Division of the Bosch Group is one of the world’s leading providers for power tools, power tool accessories and measuring tools. In 2015, its roughly 20,000 associates generated sales of 4.5 billion euros, about 85 percent of which outside of Germany. With brands such as Bosch, Skil and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. The division generated about one third of its sales in 2015 with products that have been on the market for less than two years. In 2016, Bosch Power Tools will again launch more than 100 new products onto the German market in its four business segments power tools, accessories, measuring tools and garden tools.

The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and development at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.”

Further information is available online at www.bosch.com and www.bosch-press.com, http://twitter.com/BoschPresse.

PI7810 - July 23, 2012

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