Smooth curves, fresh logo: Bosch is reinventing the Ixo, once more underlining the uniqueness of the cordless screwdriver with cult status among do-it-your-selfers. The trademark feature of the new Ixo is its elegant design with a distinctive silhouette and even more lightness. The little everyday helper screws in screws more easily than ever before thanks to its speed control feature. The stronger the switch is pressed, the faster the Ixo screws. This precise speed regulation makes the difference to conventional screwdrivers of the same class on the market. The Ixo screws more sensitively and flatters the material like no other screwdriver. Scratched surfaces or furniture, splintered wood, screws damaged or driven too deep – all these are a thing of the past. The ergonomic handle fits even more comfortably into the hand thanks to its all-round soft grip. In addition, now the user can always see how long their Ixo can be used for: Three LEDs constantly show the battery’s charge status. Gentle on the materials, easy to operate ‒ the new Ixo from Bosch.
The Robert Bosch Power Tools GmbH, a division of the Bosch Group, is one of the world’s leading providers for power tools, garden tools, power tool accessories and measuring tools. In 2020, its roughly 20,000 associates generated sales of 5.1 billion euros, about 85 percent of which outside of Germany. With brands such as Bosch and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. In 2021, Bosch Power Tools will again launch more than 100 new products onto the market in its four business segments power tools, garden tools, accessories and measuring tools.
The Bosch Group is a leading global supplier of technology and services. It employs roughly 395,000 associates worldwide (as of December 31, 2020). The company generated sales of 71.5 billion euros in 2020. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiary and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. With its more than 400 locations worldwide, the Bosch Group has been carbon neutral since the first quarter of 2020. The basis for the company’s future growth is its innovative strength. At 129 locations across the globe, Bosch employs some 73,000 associates in research and development, of which nearly 34,000 are software engineers.
Additional information is available online at www.bosch.com, www.iot.bosch.com, www.bosch-press.com, www.twitter.com/BoschPresse.
