Something Ixo fans can look forward to: The Ixo Classic is back. It combines the best features from two different design lines: The distinctive silhouette with smooth curves of the current generation and the traditional coloring in classic Bosch Green with red control elements ‒ just as do-it-yourselfers want to have their power tools. This was revealed by a large-scale customer survey. With sales of more than 19 million, this cult screwdriver is the most popular power tool in the world and, more than any other DIY tool, stands for tradition and quality of power tools from Bosch. The reasons for this are the permanent further development and unique functions such as Speed Control. This speed regulation makes the difference to conventional screwdrivers of the same class on the market: The stronger the switch is pressed, the faster the Ixo screws. The secret is a digital control system. Scratched surfaces or pieces of furniture, splintered wood, screws damaged or inserted too deeply ‒ Ixo users can avoid all this thanks to the precise control.
The Robert Bosch Power Tools GmbH, a division of the Bosch Group, is one of the world’s leading providers for power tools, garden tools, power tool accessories and measuring tools. In 2023, its roughly 19,500 associates generated sales of 5.6 billion euros, about 90 percent of which outside of Germany. With brands such as Bosch and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. In 2024, Bosch Power Tools will again launch more than 100 new products onto the market in its four business segments power tools, outdoor and garden tools, accessories and measuring tools.
The Bosch Group is a leading global supplier of technology and services. It employs roughly 429,000 associates worldwide (as of December 31, 2023). The company generated sales of 91.6 billion euros in 2023. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. With its business activities, the company aims to use technology to help shape universal trends such as automation, electrification, digitalization, connectivity, and an orientation to sustainability. In this context, Bosch’s broad diversification across regions and industries strengthens its innovativeness and robustness. Bosch uses its proven expertise in sensor technology, software, and services to offer customers cross-domain solutions from a single source. It also applies its expertise in connectivity and artificial intelligence in order to develop and manufacture user-friendly, sustainable products. With technology that is “Invented for life,” Bosch wants to help improve quality of life and conserve natural resources. The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. Bosch’s innovative strength is key to the company’s further development. At 136 locations across the globe, Bosch employs some 90,000 associates in research and development, of which nearly 48,000 are software engineers.
Additional information is available online at www.bosch.com, www.iot.bosch.com, www.bosch-press.com.
