Bosch’s two-wheeler business grows faster than the market

EICMA International Motorcycle Show 2016

  • Bosch aims for motorcycle technology sales of one billion euros by 2020
  • Bosch delivers a safer and more connected future for two-wheelers
  • Around 160 million motorized two-wheelers will be made worldwide by 2021

Milan, Italy – The Bosch Two-Wheeler and Powersports business unit, based in Yokohama, Japan, continues to gain momentum in the global motorcycle market. Since the business unit was founded in April 2015, Bosch motorcycle technology sales have risen more than 20 percent. In comparison, production volumes for motorized two-wheelers have grown by less than five percent over the same period. Demand for enhanced motorcycle safety and smart connectivity solutions is driving the business. “The future of the motorcycle is not only safer but also more connected,” says Dr. Dirk Hoheisel, member of the board of management of Robert Bosch GmbH. Around the world, the unit’s 160 associates – three times more than a year ago – can draw on a worldwide network of thousands of engineers and on the manufacturing capacity of the Mobility Solutions business sector. This places them in a very favorable position to meet future challenges.

The future of the motorcycle is not only safer but also more connected

Dr. Dirk Hoheisel, member of the board of management of Robert Bosch GmbH

Most growth will take place in Asia

“In 2020, we want to achieve sales of one billion euros in motorcycle technology,” Hoheisel says. In the future, Bosch will generate more than half these sales in Asia. Studies indicate that by 2021, the annual global production of two-wheelers will reach around 160 million units, nearly 90 percent of which will be made in China, India, and Southeast Asia. This is roughly one-third more than today. Production volumes will predominantly comprise small motorbikes and scooters with up to 250 cc displacement – the most common form of transport across much of Asia. Bosch components cover the entire two-wheeler spectrum: from those in Asia’s lower price segment to powerful machines with over 1,000 cc displacement, demand for which is strongest in Europe, Japan, and North America.

The portfolio includes safety systems, powertrain components for internal combustion engines and light electric vehicles, and interfaces for connecting motorcycles with smartphones, tablets, and connected services.

Desire for safety as a boost for business

As the market leader for motorcycle safety systems, Bosch offers a variety of solutions for one of the most pressing challenges of the global motorcycle market. In Thailand and Indonesia, for example, some 21,000 people die in motorcycle accidents each year. Studies by Bosch accident research indicate that, if every two-wheeler were equipped with ABS, roughly one in four of these accidents could be prevented. As the antilock braking system stops the wheels from locking up, riders remain in control of the motorcycle when braking. They can therefore react more quickly and without hesitation in hazardous situations. Worldwide, more and more countries are mandating motorcycle ABS. For example, throughout the EU, all newly registered motorized two-wheelers with more than 125 cc displacement must be fitted with an antilock braking system from 2017.

Since 1995, Bosch has manufactured more than two million motorcycle ABS units. In 2013, Bosch developed MSC motorcycle stability control, the world’s first “all-in-one” safety system for two-wheelers. But it still sees room for further developments: with side view assist, Bosch has launched the world’s first rider assistance system for two-wheelers. When changing lanes, the assistant uses ultrasonic sensors to check for danger in the areas on either side of the bike – areas that are hard for the rider to see.

Greater efficiency and a more enjoyable ride

With its integrated powertrain systems for light electric vehicles, Bosch is bringing resource-saving solutions to urban mobility. Two drive systems – one with an in-hub motor with a power range up to three kilowatts and one with a mid-drive motor for power ranges above four kilowatts – complement Bosch’s product range of electric motors up to 20 kilowatts. Motor, control unit, battery, charger, display, and app are synchronized with each other to form flexible, versatile systems for light electric vehicles. Thanks to the rapid acceleration, long range, and outstanding safety of this scalable powertrain system for light electric vehicles, Bosch is creating the technical basis for a long-lasting, enjoyable ride.

Connected motorcycles are even safer

Along with safety and efficiency, the desire for connectivity is a key driver of Bosch’s motorcycle business. The company has several motorcycle connectivity solutions in its portfolio. The ICC integrated connectivity cluster is a rider information system developed especially for motorcycles. It features variable display sizes and resolutions and, thanks to the latest technology, is easy to read in all situations. Along with a Bluetooth interface, the ICC features the mySPIN smartphone integration system. Already available for cars, this technology has now been adapted for two-wheelers, and provides the perfect solution for sharing information such as traffic conditions or route preferences with other bikers. Bosch’s CCU connectivity control unit directly connects motorcycles with the cloud or other vehicles. This makes it possible to offer functions such as eCall, the automatic emergency call service. If the motorcycle is involved in an accident, eCall automatically makes an emergency call, ensuring help arrives more quickly. The CCU can also help track down a stolen motorbike and provide riders with useful information on issues such as potential danger spots on the roads, or to warn other road users.

Tags: two-wheeler

Contact person for press inquiries:

Inga Ehret, phone: +49(711)811-16476

Mauro Guerrini, phone +39 02 39692364

Mobility Solutions is the largest Bosch Group business sector. In 2018, its sales came to 47.6 billion euros, or 61 percent of total group sales. This makes the Bosch Group one of the leading automotive suppliers. The Mobility Solutions business sector pursues a vision of mobility that is accident-free. emissions-free, and fascinating, and combines the group’s expertise in the domains of automation, electrification, and connectivity. For its customers, the outcome is integrated mobility solutions. The business sector’s main areas of activity are injection technology and powertrain peripherals for internal-combustion engines, diverse solutions for powertrain electrification, vehicle safety systems, driver-assistance and automated functions, technology for user-friendly infotainment as well as vehicle-to-vehicle and vehicle-to-infrastructure communication, repair-shop concepts, and technology and services for the automotive aftermarket. Bosch is synonymous with important automotive innovations, such as electronic engine management, the ESP anti-skid system, and common-rail diesel technology.

The Bosch Group is a leading global supplier of technology and services. It employs roughly 410,000 associates worldwide (as of December 31, 2018). The company generated sales of 78.5 billion euros in 2018. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT company, Bosch offers innovative solutions for smart homes, smart cities, connected mobility, and connected manufacturing. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 460 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. The basis for the company’s future growth is its innovative strength. At nearly 130 locations across the globe, Bosch employs some 68,700 associates in research and development.

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