Press release #eBike Systems

Bosch eBike Systems on World Health Day

eBikes get hearts beating faster

  • 38 percent of prospective eBike buyers would use the pedelec to promote fitness and health
  • Using the eBike to incorporate exercise into everyday life
  • Regular cycling promotes weight-loss as well as reducing stress and sick leave
Tamara Winograd

Tamara Winograd >

Stuttgart/Reutlingen – Health is our primary asset. In western industrialised countries in particular, a health-conscious lifestyle is gaining popularity - whether in terms of nutrition, leisure activity or mobility. The eBike is becoming an integral part of this lifestyle for many people. A market study by Bosch eBike Systems confirms this trend: For 38 percent of prospective eBike buyers, the pedelec plays a significant role in promoting their own fitness and health. Why is this? Bosch eBike Systems is using World Health Day as an opportunity to spread the word.

The eBike: a driver of fitness and health

Activity is the key to health. This is no secret. But in the hustle and bustle of everyday life, we often forget to take exercise and good intentions fall victim to a lack of time. However, exercise is something we should not shirk: The World Health Organization (WHO) recommends cycling for half an hour five times a week to prevent non communicable diseases. Because the combination of exercise and fresh air strengthens the immune system, fosters our concentration and reactions and helps us feel better in our bodies.

One advantage of eBikes over conventional bicycles is that the electrical support can be controlled according to need and individual fitness levels. This allows you to overcome obstacles such as extreme gradient increases, which can only be mastered with great effort on an ordinary bike, or by getting off and pushing. Initial small successes are quickly achieved. This has an encouraging effect. People then use their sporting bike more frequently. An experiment conducted in Norway involving 66 people selected at random shows that participants increased their daily eBike rides from 0.9 to 1.4 rides per day over a five-month period. The distances covered increased from 4.8 to 10.3 kilometres. The proportion of eBike usage in terms of the total usage of transport vehicles increased from 28 to 48 percent. "The eBike enables regular exercise to be effortlessly incorporated into everyday life. eBiking keeps you fit and healthy, while also helping to reduce pollutant emissions. Thus, the pedelec achieves more positive effects than any other means of transport. That's why we want to get as many people as possible excited about eBiking,” says Tamara Winograd, Director Marketing and Communications Bosch eBike Systems.

Reducing risk factors and improving fitness

People who regularly ride a bicycle or eBike improve their fitness and stay mobile and independent for longer. According to the WHO, regular exercise reduces risks such as obesity, cardiovascular disease, osteoporosis, back pain, as well as colon and breast cancer. In addition, studies show the positive effects of cycling on mental health and well-being, as well as the lungs, cardiovascular system, lipometabolism, joints and muscles. Thus, the efficiency of the heart and lungs are promoted and the joints and muscles are gently strengthened. High blood pressure can be lowered through regular cycling. eBike on-board computers, such as Nyon from Bosch, are an ideal way to monitor fitness levels and to identify and analyse exercise successes. The on-board computer informs you of all relevant fitness and health data in real time. Using a heart rate chest strap sensor can also ensure that you maintain the right pulse rate range while exercising.

The perfect choice for commuters

As the market survey by Bosch shows, eBikes prove their versatility in their application: For every second prospective eBike buyer, the use of the pedelec as a means of transport in leisure time plays a central role, while special excursions and bike tours (40 percent) rank second. For every third prospective buyer, the use of eBikes for commuting purposes is key. A 2017 study conducted by Concordia University in Canada illustrates how stress can be reduced by using a bicycle to commute. The researchers studied 123 employees of an IT company in Old Montreal. Those who cycled to work showed significantly lower stress levels in the first 45 minutes of the working day than employees who came by car. Moreover, workers who cycle to work all year round are on average absent due to illness for two days a year less than car and public transport users. This was shown by a study by EcoLibro GmbH and the Goethe University, Frankfurt am Main. "Active commuting" also has a positive effect on the Body Mass Index (BMI): Year-round cyclists have an average BMI of 24, while that of motorists is 26.

Contact for press enquiries:
Robert Bosch GmbH
Tamara Winograd
Director Marketing and Communications Bosch eBike Systems
Phone +49 (0)7121 35-394 64

About Bosch eBike Systems

A new generation of bikes is taking town and country by storm and is already a part of everyday life. eBikes are a modern means of transport for modern people: people in a hurry and people who prefer to take it easy, the fit and the comfort lovers, commuters and pleasure cyclists and, of course, young and old. The tailwind of technology-leading eBikes made by what are already more than 70 leading brands in Europe is powered by components that Bosch is developing to perfection. The Bosch portfolio ranges from the highly efficient drive unit (motor and gearbox) and high-quality batteries to a smart on-board and cycle computer that can be used intuitively. Perfect coordination of components holds the key to typical Bosch performance in terms of both comfort and efficiency.
Like other Bosch products, the eBike systems benefit from the Bosch Group’s technology and production know-how. From conception and engineering to manufacturing, marketing and after-sales service, Bosch eBike Systems constantly set new standards for the eBike industry. The Bosch Group’s experience in the areas of electric motors, sensor technology, displays and lithium-ion batteries ensures that Bosch eBike systems use technology that is invented for life and that eBike users have their fun.

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The Bosch Group is a leading global supplier of technology and services. It employs roughly 395,000 associates worldwide (as of December 31, 2020). The company generated sales of 71.5 billion euros in 2020. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiary and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. With its more than 400 locations worldwide, the Bosch Group has been carbon neutral since the first quarter of 2020. The basis for the company’s future growth is its innovative strength. At 129 locations across the globe, Bosch employs some 73,000 associates in research and development, of which nearly 34,000 are software engineers.

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