Spare parts, diagnostics, workshop equipment, workshop concepts

Extended Online Offering for Drivers ADAC and the Drivelog Online Portal from Bosch Subsidiary Mobility Media Start Long-Term Partnership

  • Online services and information from both partners combined to form an extensive web offering for drivers
  • Gradual rollout planned
  • Benefits for workshops: Partnership will bring more customers to Drivelog platform
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  • July 03, 2013
  • Spare parts, diagnostics, workshop equipment, workshop concepts
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press release

Berlin/Munich — Automobile club ADAC (Allgemeiner Deutscher Automobil-Club e.V.) is now offering Drivelog users up-to-date information on cars and mobility — allowing both organizations to expand their online offering to include additional services and provide drivers with a complete range of information and services for their vehicles. The second phase of the rollout process for this new partnership is set to kick off in fall this year, and will allow the 18 million members of ADAC to access selected content, such as the Drivelog driver portal digital service log, directly via the ADAC website. ADAC members will also be able to access attractive special offers on drivelog.de from the second phase onward.

"Our partnership with ADAC means that we are widening access to Drivelog for drivers. This will be of particular benefit to our service partners, who present their companies on our online platform," explained Drivelog Managing Director Florian Bankoley on signing the partnership agreement in Munich. "In Drivelog, we have found a competent partner who can help us to extend the range of online services we offer our members," said ADAC Marketing Manager André Zarth, commenting on the new partnership.

The online portal from the Bosch subsidiary Mobility Media GmbH, Berlin at www.drivelog.de offers intelligent solutions designed to appeal to drivers and gain new customers. In addition to an attractive company profile, workshops can also easily upload customer offers or special services to Drivelog, or maintain existing customer data with just a few clicks.

The Drivelog offering has a modular structure. The basic partnership, which is free of charge, allows companies to register on the portal, create a company profile and publish offers and company news. Companies opting for the premium partnership, at EUR 24.95 net per month, will enjoy a more prominent position in Drivelog search results. The portal also allows companies to plan and execute targeted marketing campaigns. For service appointments made via Drivelog, the company pays a fee of 5% of the net revenue generated by the service, up to a maximum of EUR 20 per service.

The Automotive Aftermarket division (AA) provides the aftermarket and repair shops worldwide with a complete range of diagnostic and repair shop equipment and a wide range of spare parts – from new and exchange parts to repair solutions – for passenger cars and commercial vehicles. Its product portfolio includes products made as Bosch original equipment, as well as aftermarket products and services developed and manufactured in-house. More than 18,000 associates in 150 countries, as well as a global logistics network, ensure that some 650,000 different spare parts reach customers quickly and on time. In its “Automotive Service Solutions” operations, AA supplies testing and repair-shop technology, diagnostic software, service training, and information services. In addition, the division is responsible for the “Bosch Service” repair-shop franchise, one of the world’s largest independent chains of repair-shops, with some 17,000 workshops. In addition, AA is responsible for more than 1,000 “AutoCrew” partners.

Additional information can be accessed at www.bosch-automotive.com

The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and development at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.”

Further information is available online at www.bosch.com and www.bosch-press.com, http://twitter.com/BoschPresse.

PI8204 - July 03, 2013

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